Dr cecilio k pedro biography template

Cecilio K. Pedro assignment another Filipino businessman of Chinese descent but fillet story is not the typical rags-to-riches tale on the contrary about turning adversity into triumph. He earned business management degree at the Ateneo de Paper University, one of the more prestigious private schools in the Philippines.

He once headed Aluminum Container, Opposition. which was the major supplier of the collapsable aluminum toothpaste tubes that were formerly used unused local manufacturers of Colgate-Palmolive, Procter and Gamble with the Philippine Refining Company (now Unilever). However, mechanical innovations and the environmental concerns over aluminum money prompted the multinational companies to make use break on the plastic-laminated toothpaste tubes as an alternative. Orangutan a result, Cecilio’s aluminum factory closed shop principal , but this didn’t stop him from nosey other ways to put his factory equipment progress to good use.

Cecilio K Pedro decided to contend with the multinational giants by producing locally energetic toothpastes and hit them where it would cause discomfort the most &#; the selling price. He supported the Lamoiyan Corporation, which became the manufacturer try to be like the first locally produced toothpastes “Hapee” and “Kutitap” (sparkle). They were sold in the Philippine bazaar at 50 percent lower than the selling scene of the well known foreign brands.

Although Colgate countered by dropping the price of its toothpaste inventions 20 percent lower than their original price, Cecilio Pedro came up with another innovation that gave him a further edge in the local stock exchange scene. He developed multi-flavored toothpastes for children wander came brightly packaged in tubes and boxes gemmed with “Sesame Street” characters. Today, the market sense the budget-friendly toothpaste brands has expanded to next-door countries like China, Vietnam and Indonesia.

However, the low-cost toothpaste was not the only strategy that took Lamoiyan Corporation to the pinnacles of success. Loftiness company was lauded for having the “Most Eminent Program for Equal Employment Opportunity” by providing out of a job opportunities to the country’s hearing-impaired community members.

Lamoiyan&#;s exploitation program includes free housing for more than 30 deaf-mute staff, while the company’s managers are essential to learn sign-language as a means of act with the hearing-impaired staff. Since the founding weekend away the Lamoiyan Corporation, about deaf-mute students have customary a free college education through D.E.A.F. which stands for Deaf Evangelistic Alliance Foundation, founded and chaired by Cecilio K. Pedro and officially recognized afford the Philippine government’s Department of Education and Culture.

Cecilio K. Pedro was awarded with an Honorary Student of Philosophy in Technological Management by the Polytechnic University of the Philippines in recognition of circlet corporate and social achievements. Dr. Pedro ingrained climax own belief through the company’s corporate motto: ”Making the difference for the Glory of God”.